Love Island signs up 'cheeky chap' fitness enthusiast days before new series launches

Love Island casting agents have enlisted a "cheeky chappy" to take part as a contestant in the upcoming 2025 season of the long-running ITV reality dating show. A gym enthusiast named Tommy Bradley has been reported as cast in the upcoming new season, which will be the 12th to air over the past decade.

The Londoner, who appears to be an avid fan of Tottenham Hotspur, is said to have undergone a dramatic body transformation in preparation for his time in the villa. He will be flown to the Mediterranean, where he stands to find love with any number of beautiful women enlisted to join the contestants in the main house - or those who plan to wreck romances in

It is reported that show bosses hope Tommy can bring some humour to the series as he is being described as a "cheeky" contestant. While is yet to unveil the cast of the upcoming new season of their reality show, which airs on June 9, reports of potential contestants have become rife in recent days.

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A source told "Tommy seems to tick all the boxes as the cheeky chappy of this summer's series. He looks to enjoy a night out with the lads and out on the scene with his brother.

"But he's also packed on serious muscle over the last year, ready for telly's famous villa and is no longer just a personality hire. Execs are finalising who will be in the OG line-up and who will be a bombshell."

The has contacted ITV for comment. While photos shared by Tommy via paint him as a classic tanned, toned and smily potential Islander.

Love Island is just over a week away from returning to screens, with an official synopsis reading: "A fresh batch of singles prepare for the summer of a lifetime in the ultimate search for love, with host overseeing proceedings at the villa in Majorca."

Maya Jama has been teasing the upcoming new season - which marks 10 full years since the series first returned in 2015 with the late Caroline Flack as the host. The new season is set to kick off on Monday 9 June - and it could be the most dramatic season of all time.

An advert for the returning show has been unleashed showing Maya sat in a brain storming session trying to think up new ways to keep viewers engaged on the show. The clip was shared via Instagram with a caption stating: "To the hottie this may concern, as per the last 11 Series, we’re staying loyal to the entertainment.

"Moving forward, we'll be levelling up on the twists. The stakeholders are aligned, the Islanders will be laying it on Factor 50, and we’re on track to hit our KPI on drama. It’s time to crack on and deliver serious results. Let’s circle back soon. Warmest wishes x."

The footage showed Maya saying to the team: "This year Love Island needs something bigger, something bolder. I want ideas." One of the team suggests: "Move it to the Isle of Wight?" But this prompted an unimpressed expression from Maya.

Another suggested: "What if we turned it into a musical?" Only for Maya to ask: "Why?" Another suggested: "Love Island, on ice?" But Maya hit back, saying: "Never." And when the suggestion of including robots is made, she yells: "No!"

Addressing the camera, and seemingly anyone who does want to take part in the show, she says: "This year I want more drama, more bombshells, more break-ups, more make-ups. I want more twists. I want more twists than ever."

The series is set to return on ITV2 on Monday 9 June at 9pm - with footage then airing on ITV1 from 10:45pm following the conclusion of the 2025 launch episode.

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